The world is complex –
speaking to us is easy.

Cardinal Capital

Unlocking culture to fuel pioneering mindsets

Working with a leading Irish investment firm to surface their vision, culture and pioneering approach to investing.

The way here

Cardinal is a leading provider of investment capital in the Irish market, with a specialist focus on mid-market private equity and real estate. Established in 2003, the Cardinal team have a multi sector focus, investing in businesses and financing real estate projects, supporting and driving growth across all aspects of the Irish economy.

Wove were engaged to facilitate a strategic reflection – to underpin a rebrand and new website for Cardinal.

Employees in office Dublin for team workshop strategic design dublin

The way through

Embedding a process of co-design from the outset, we conducted interviews and surveys of the Cardinal team – and shared our findings.

We continued with a series of group workshops, creating space for the team to explore, pull apart, and gain clarity on the impact and value of their work.

We translated this work into a set of pillars that underpinned their culture and decision-making process. Ownership of this model was shared across the team through their involvement at each step of the process.

Brand values on whiteboard in Dublin for team workshop strategic design dublin

The way forward

By engaging in the workshop process, the Cardinal team aligned their understanding of the organisation’s value and the role each person played in it. We defined a set of pillars and communicated this across the team.

A common language and clarity of intent aligned the two distinct sides of Cardinal’s business. The strategic pillars also provided a clear brief and approach for the rebranding and website design later undertaken by aad.

Team workshop quote cardinal capital in Dublin for team workshop strategic design dublin

This is why we collaborate with wove. They really put thought into their work and produce strategies of very high quality


Nick Corcoran
Founder, Cardinal Capital


Need to develop your own
strategy for moving forward?

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Impact Areas

Purpose led business


User Journeys
Organisational Design
Culture Design

The world is complex, speaking to us is easy.

Contact wove today to see how we can help your team move forward